Sonya Treloar is just getting started at Ray White ICON

Taking the reins of Ray White Chermside and Bridgeman Downs as CEO of the newly named Ray White ICON is exciting enough... but having rockstar agent Sonya Treloar commit to this next chapter makes it even better!

Sonya is an absolute queen of real estate in Brisbane's north. She's built these two offices into an incredible business and I'm SO proud she's entrusted me with building upon her legacy.

Sonya understands how to achieve a premium price in any market and embodies everything I want to build our team around: high performance, high integrity and genuine care for her clients and community.

And she's got BIG plans!

Sonya is committed to this business for the long haul. Now that she's handed over the day-to-day running of the offices, she's putting all that energy into growing her market share, building her brand and making an even bigger impact in her community.

But I'll let her tell you why she's just getting started...

Over to Sonya...

I may have sold the business, but I'm not going anywhere! I'm excited to be growing my business at Ray White ICON.

After 16 years in real estate, I'm excited to have more time for the part I love most: caring for people as they buy, sell and move onto their next chapter.

I've grown my team to include two associates and a PA and we're only just getting started.

For me, this move feels like half-time. There's plenty of the game still to play and I'm looking forward with energy and excitement.

Why I chose Sherrie

Handing over a business you've built isn't a decision you make lightly. I owned Bridgeman Downs for eight years and Chermside for 2.5 years. These offices, our people and the community relationships behind them mean an enormous amount to me.

I'd received many offers to sell over the years and while the offers came from good people, I never felt the alignment I needed to take that step.

With Sherrie, it was different.

When she asked whether I would sell to her, I immediately thought: 'you're the perfect person'.

We share the same values and drive. She's an exceptional leader and I trust her to take this business from good to great. Knowing it's in such capable hands means I can embrace what comes next.

What's next for me

Selling means I no longer carry the day-to-day responsibilities of running two offices. Instead, I can put my energy into growing my market share, building my brand and systemising my Effective Business Unit so we can look after even more people, really well.

And, just as importantly, it gives me room to start living by Sherrie's mantra, “Build your best life”, with more time for my husband (and now manager 😉) Wayne and our family!

What won't change

My approach to real estate has always been simple: care, patience, kindness and empathy.

Buying a home, selling a family property or parting with an investment can be a huge decision. People need someone who listens, understands and shows up throughout the whole transaction.

Sometimes that means giving them time and sometimes it means guiding them towards their next home or, as I like to call it, their next little lily pad. Whatever they need, I want them to feel supported and confident.

That won't change under Ray White ICON. What changes is the time and focus I can give my buyers, sellers and team, with Sherrie leading the business forward.

I'm excited to keep growing, serving this community and doing the work I love alongside people whose values match mine. We're building on something special, with so much opportunity ahead.

So, if you're wondering whether I'm winding down... absolutely not.

"I'm just getting started!"