Forget about the Unicorns…

Have you noticed that the notion of unicorns and more specifically being a ‘Unicorn’ around over the past few years?


The appeal of being a unicorn is its rarity. A Unicorn symbolises something that is essentially unattainable. It’s the perfect real estate agent we have all coveted and desired to be.


But getting caught up in chasing this ideal we’ve forgotten the obvious. Unicorns actually don’t exist.

We’re spending too much time attempting perfection that we are missing out on what is really needed.


Less perfection, more authenticity.