We all know the classifications within the industry between cold calls, warm calls and hot leads.
Your weekly prospecting plan generally has a target on ‘cold call’ connects. You spend time nurturing those ‘hot lead’…
But what work are you doing with your ‘warm calls’?
Quite often in our long list of weekly priorities, working those ‘warm calls’ can be inconsistent or fall by the wayside.
BUT…. They’re not tagged as ‘warm’ for no reason.
Those contacts on your ‘warm’ list, offer you an opportunity to turn them into ‘hot leads’ with the right amount of nurturing.
So how do you work them?
This is the contact list you want to spend time working on building a relationship. You’re purely providing a