Have you noticed differently testimonials were viewed by consumers only a few years ago?
We were all a little sceptical as to if they were “real” or not.
However, times have rapidly changed in this social age. We book accommodation, choose restaurants, buy products and even hire contractors, all based on testimonials.
Today we are living in the ‘Testimonial Economy’ and if you haven’t gotten on board, it’s you’re being left behind.